CORPORATE REPUTATION STUDIES
Managing corporate reputation across the value chain is imperative in today's crowded marketplaces. We have profound experience in steering long-term reputational growth as well as informing crisis decision making. Catalyst use standard and bespoke metrics to track an organisations journey towards vital growth and enhanced trust. We also identify the key drivers of stakeholder sentiment to guide high impact messaging.
CUSTOMER EXPERIENCE TRACKING
Customer Experience or CX tracking assesses the end-to-end stakeholder journey. The Catalyst CX process maps customer paths, advising a selection of metrics for ongoing measurement. Feedback on CX touch points drives more customer centric behaviour and provides input to an organisation's CX strategy.
NPS & BEYOND
Net Promoter Score or NPS is a lead indicator of organisational health. Catalyst has used NPS and equivalent methods for two decades across 40 business categories. We understand the potential and the limitations of standard NPS methodology. Our Beyond NPS approach adds additional depth and diagnostic capacity. This process provides greater richness and insights on growing NPS and improving business outcomes.